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Marketing

Brand safety is as important as brand building. There have been multiple case studies pointing out the crumbling of conglomerates because of their negligence and inappropriate handling of brand safety. When looked closely, one can understand that the same case applies to the small brands too. This article is submitted by Sailor Bingo which is one of the preferred destinations for exclusive mobile bingo games, casino games and much more. Some of the important factors connected with brand safety are discussed below. P&G and YouTube P&G is one of the

8 Smart Real Estate Marketing Tips Do you want to try new strategies for standing out from the other realtors out there? Click here for 8 smart real estate marketing tips. In 2017, an overwhelming 87 percent of home buyers in the United States made a purchase through a realtor. If you’re a realtor (licensed real estate agent or broker), this is good news, until you learn that there are over 1.3 million professionals like you in the country. This means competition for clients is fierce, and only the ones

10 Pieces of Innovative Software You Need to Know About Do you like to keep up with the latest in software innovation every year? If so, here are 10 pieces of innovative software you need to know about. These days, technology is literally progressing at the speed of light. As rapidly as the electrons that power computers running artificial intelligence software are moving, that’s how fast new developments are emerging. The future is here, and while we may not have a hoverboard or a flying car yet, we’re working on

When someone is consistently meeting face-to-face with target buyers, presence and soft skills are everything. They must be strong communicators, motivators, active listeners, speakers, and carry themselves with a sense of emotional maturity. Typically, these representatives work outside their own company’s offices, attending various meetings and events throughout their work day. Unless clients make a complaint, it’ll be difficult for employers to know when their outside sales reps aren’t performing up to speed, that is until their numbers start dropping. You can alleviate this possibility however by implementing a sales

How to build a successful and profitable business? This question gives chills to thousands of entrepreneurs regardless of their age and field they operate in. The answer is a strong lead… A lot of leads, truthfully. In this article, we are going to describe the ways and methods of lead generation. Strategy 1: Focus on the long term Do not ignore this rule now, and you will not have regret later. Dedication to running and promoting your business can only be demonstrated through consistency of your marketing campaigns. It’s about

Business-to-business content marketing is a totally different territory of marketing when compared to business-to-consumer content marketing. It required a whole new set of metrics, estimation and resources. Content for B2B should be modified and should be refined to a finer scale as most of the well-established businesses perform intense research before accepting a deal. “Content is King” – was said by Bill Gates in 1996 and it proves to be true after all these years, maybe it will stay true forever. Let’s start with what is meant by content marketing

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